Barely Visible is the only store in Atlanta that custom-fits their bathing suits. Featuring over 700 standard bikinis, Barely Visible has an array of styles ranging from thongs to boyleg bikinis to skirted numbers.
Alcow Magazine

Each customer pattern is stored on the store computer so she can order more suits later. A lot of people just want something different.... they don't want anybody to have a suit like theirs.
Atlanta Business Chronicle

Styles range from thongs to boyleg bikinis to skirted numbers. Fabrics include Lycra/spandex blends, water-friendly velvets and cottons that come in solids as well as a sea of colorful prints. We have suits for teens and women with special needs - those who have had a mastectomy, who wear a double D bra or who are a triple A on top.
Atlanta Journal and Constitution

In addition to swimsuits, the sisters make coordinating coverups, hair bands and his and her swimsuits. They have even created a bridal swimsuit.
Clayton Neighbor

The Barely Visible real catch is that the store has a custom swimwear shop right in the back We are the only people I know of in Georgia that do this. Through the one-on-one contact at Barely Visible, the customer is made to feel more at ease and secure in picking out a suit that fits and is unique to their style.
Southern Crescent

The only custom bikini store in Atlanta features more than 700 standard bikinis and in-house custom design. The feature that truly sets Barely Visible apart is that there are no sizes. If a suit is too large in one area or too tight in another, the designers simply adjust it on the spot. Customers can have almost anything made based on their measurements, or remake an old suit in an updated color or style.
Where Atlanta

I think almost everyone looks better in a bikini if it's made to fit their body. We name all our suits and many are just named after the customer who designed them. The majority of customers are women who either have very large breasts or who have no bustline at all."
Womens Wear Daily

Although it still does offer the almost invisible bikinis, Barely Visible’s owners McDougal, 55, Wanda, 50, and Tonya Dossett, 39, say the name no longer fits since they now deal in everything from the very skimpy to the very large.

By fitting women with sized suits that they wouldn’t be able to find elsewhere, the businesswomen say they hope to raise a woman’s self-confidence, as well as make them a customer for life.
Henry Daily Herald